Tuesday, February 8, 2011


Here are highlights of Super Bowl XLV. While America consumed mountains of chips and oceans of guacamole, the Green Bay Packers--the only non-profit, community-owned major league professional sports team in the United States--handily beat the Pittsburgh Steelers, 31 to 25. It was a great game. Advertisers can rejoice; their much-ballyhooed commercials were sandwiched between plays during the most popular television broadcast ever, with 162.9 million viewers watching (for the sake of comparison, the census bureau reports that 307 million people live in the United States) and that's a lot of potential mass consumption. The commercials cost a fortune, and the most memorable were the ones for flavored sugar-water, fried starch and fermented cereal grains, mostly barley and corn.

Anyway, I lied about showing the game highlights. This clip is from the irreverent anti-war movie, M*A*S*H, from 1970. Enjoy!

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