Tuesday, June 14, 2011


This is the infamous anti-union propaganda film Target employees are required to watch. The 13-minute video, entitled "Think Hard Before You Sign," is hosted by a couple "Target employees," Doug and Maria, played by two actors.

"We're a target because we're a threat to unions," Doug says. "The unions that represent grocery store workers."

"When we take business away from unionized grocery stores that means they need fewer employees," Maria says (or rather reads from her script).

"And fewer grocery store employees means fewer union members," Doug says. "And fewer members? Well that's a problem for the union business. That's right, I said business. Union business."

It's bullshit, of course, and as phony as Hollywood actors playing Target employees. Target couldn't give a rat's ass for employee's rights, unless it impacts their money-making abilities and their right to fire people indiscriminately. Workers' rights are under attack from "pro-business" forces around the country, and this "educational film" targeting unions is just more union-busting. Doug and Maria are neither your friends nor your co-workers, they're just puppets reading a script written by people with a vested interest in keeping the workplace union-free.


Anonymous said...

Thank you! I'll never shop at Target again!

Bob Rini said...

Sometimes the only power we have as consumers is to NOT shop somewhere.